MCV’s reporting that 2K Games are this morning trying to distance themselves from a new ad for Top Spin 4, which was supposedly leaked out without them knowing.
Kotaku posted up the video (seen below), before a 2K spokesperson told MCV “as part of the process for creating marketing campaigns to support our titles, we pursue a variety of creative avenues. This video is not part of the title’s final marketing campaign and its distribution was unauthorised.”
A follow up email from the companies PR this morning seemed to confirm that the video was unauthorised, although reading between the lines it sounded like they wanted us to post it anyway.
No publicity is bad publicity right?
Top Spin 4 is out on PS3, Wii and Xbox 360 now.