PS3 owners buy more digital content than Xbox 360 owners according to a new report.
The latest figures from Kantar Worldpanel (via MCV), a UK data specialist, reveals that 8 million people bought a digital film, TV show or game in the past year and of these 17 per cent were PS3 gamers, compared with 11 per cent of Xbox 360 gamers.
It also reports that just over 1 million people in the UK paid for a digital game, with a further half a million buying DLC.
“Although the digital market is growing, consumers are at present choosing to engage with both physical and digital content, rather than switching from one format to the other,” said Kantar Worldpanel consumer insight manager Fiona Keenan.
“As this behaviour continues, it’s important that retailers offer a complete entertainment package to meet the needs of their consumers.”
Which console(s) do you own. How often do you buy DLC? Let us know below.