PlayStation CEO Andrew House has said in a new interview that Sony would like to sell far more units of PlayStation 4 than its predecessor PS3 and he thinks the company can manage it.
"It [PS4] has an opportunity to significantly exceed what we’ve been able to achieve with PS3 and there’s a couple of reasons for that,” he said. “We start off with a price point that is much more consumer friendly than was there for the PS3." House told MCV.
“Also, one of the success stories for the business as a whole has been our ability to open up new geographies for video games over the last five years. You are seeing opportunities for new markets that we haven’t tapped into.
“The other point is that we took several years to take PS3 from being a dual function device to a multi-functional entertainment device. PS4 arrives with a full suite of those non-game entertainment services right from day one.
“And that’s important because there will be someone who wants this as a games device, but the fact it is a great place to view BBC iPlayer, for example, gives other family members reason to use it. That is crucial in broadening what the console’s reach could be.”
Do you think the PS4 can exceed sales of 80 million units across its lifetime? One things for sure, PS2 certainly managed it, so we guess it's possible.