Activision said it sold more than $500 million of Destiny into retail stores and first parties worldwide on day one, meaning that it's made its initial outlay back already.
This figure makes it “the biggest new video game franchise launch in history,” says the firm.
“Based on extraordinary audience demand, retail and first party orders worldwide have exceeded $500 million for Destiny,” said Bobby Kotick, CEO of Activision Blizzard. “This industry milestone marks another blockbuster success for our company and demonstrates our unique ability to create some of the most successful entertainment franchises in the world.
“The success of Destiny, along with the recent introduction of Blizzard Entertainment’s Hearthstone, is further validation of our unique capabilities to create great entertainment franchises from the ground up.”
“We’ve been confident that our investment and belief in Destiny would pay off, but not many people believed we’d be able to say it did so on day one,” added Activision Publishing CEO Eric Hirshberg.
Activision will post its latest financials in October, at which point we'll no doubt hear of some solid figures sold to customers.