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EA skipping E3 2016 in favour of public events

EA will host its own public gameplay events in London and Los Angles two days before E3 2016. It will also host it's conference the day before E3 and there will be no presence from the publisher at the E3 show.

“We are taking our commitment to put our players first further this year by creating a play experience built around them,” an EA representative told VG247.

“Hosting our own event allows us to connect directly with our players and create a meaningful experience for them. In Los Angeles, our players will have access to the games on Monday. We will open up the event to the industry on Tuesday, allowing those who are in town for E3 to see our games and join the experience.

“We’ll unveil more in the months ahead about the games.”

The firm said some of the will allow gamers to get hands on with it's biggest games of the year at both the LA the event, which takes place at Club Nokia, and the London event, which takes place at The Mermaid.

Play LA will last for three days, and the London event, Play London will take place on June 12 only.

Those attending will get to see live events, competitions, special guest appearances, get hold of exclusive memorabilia and more.

Live streams for all new games, exclusive behind-the-scenes content and special “online-only prizes” will also be held.

EA’s press conference on Sunday, June 12 is scheduled for 1pm PT/5pm ET/9pm GMT. It will be streamed live.

If you are interested in attending the event sign up here.

Edited On 27 Jan, 2016

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